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Monthly Archives: January 2012
You can do anything! – regardless of experience or training
As one of the comments on this video says, the best comedy comments on reality. This skit was on the January 14 Saturday Night Live, which was hosted by Daniel Radcliffe. It’s been awhile since SNL turned out such a … Continue reading
Posted in general thoughts
Tagged daniel radcliffe, jon friesch, saturday night live, self awareness, self esteem, snl, you can do anything
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The Seattle freeze
The Packers are hosting the New York Giants in Lambeau Field, and I just read this article from the New York Times regarding the friendliness of Wisconsin residents. It got me to thinking about Wisconsin’s reputation of friendliness versus Seattle’s … Continue reading
Brand marketing in 2012 – actions speak louder than words
I couldn’t agree more with this AdAge article. In essence, it’s saying something marketing people in most companies believe, but not many practice: A business’ brand and how genuinely they live that brand is more important to their bottom line … Continue reading
Posted in marketing
Tagged adage, bob garfleid, brand development, bryan lemonds, caffeine communications, doug levy, gamehouse, gamehouse marketing, imc2, jon friesch, rally cry
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A flaw in hotmail’s security system
I was just trying to sign up for a Hotmail account for a few clients of mine. Because they’re entities and not people, I thought I’d use my own personal information for the security question since it’s not information I’m … Continue reading
Posted in general thoughts, marketing
Tagged hotmail security, hotmail sign up, jon friesch, security question flaws
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To get the most out of people, give them purpose
Basketball season is just about to start for the second grade girls team I’m coaching (my daughter’s team). And I’ve recently made an important and surprising discovery. Last year was our first year together – when they were all in … Continue reading
Hire outside your industry
When I was with Capital Newspapers, I developed an informal rule of not hiring anyone from within the organization. The newspaper industry was already facing some challenges before the rise of the Internet as a news source started seriously eroding … Continue reading
Posted in marketing
Tagged building a marketing department, capital newspapers, hire from outside industry, hiring a marketing professional, hiring from within industry, how important is experience, how to build a marketing department, how to hire, inma, international newspaper marketing association, jon friesch
1 Comment