Tag Archives: qwikster
Amazon – a conspiracy theory (maybe netflix is smarter than we thought)
Amazon released its new tablet today – Fire – at a remarkable price point of $200. This is $300 less than Apple’s iPad, and while it won’t be compatible with some Apple’s ecosystem (like iTunes), I’m sure it will have … Continue reading
I know a place where there will be plenty of marketing jobs
If ever there was a marketing department that’s probably not long for this world, it would be the Netflix marketing department. As I wrote about yesterday, there are an impressive number of ways in which Netflix really botched the marketing … Continue reading
Posted in marketing
Tagged @SoccerIsLifegc7, jason, jon friesch, netflix marketing, qwikster, weed-smoking elmo
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Where Netflix blew it.
Much has already been made of the letter from Reed Hastings of Netflix regarding the price increase and split of the business. Many people simply don’t like the new make – Qwikster. In my view, regardless of whether or not … Continue reading
Posted in marketing
Tagged amazon, blockbuster, dvd rental, google, hulu, jon friesch, marketing disasters, movie streaming, netflix, pr nightmare, qwikster, reed hastings, xerox, youtube
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