Tag Archives: jeff johnson lake forest park

The first rule of marketing

Ok, like with anything dynamic, there are many important laws of marketing. But I’m going to go ahead and put a stake in the ground and focus on customer retention. I think this is the most important rule: It’s easy … Continue reading

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Tales from the campaign trail: part five – raising money

[Note: The observations, impressions and interpretations found here are my own and do not necessarily reflect those of Jeff Johnson, who’s campaign this series is about. This series is about the marketing behind Jeff’s campaign. This is part x in … Continue reading

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