Tag Archives: millennials

Personalization or generationalization

Posted on September 10, 2014 by Jon

Today I read yet another article on how to market to Millennials (born from the early 1980s to early 2000s). This one went on to compare some similarities between Millennials and Baby Boomers. The funny thing about the entire premise … Continue reading →

Posted in marketing | Tagged baby boomers, data mining, generalization vs personalization, generational marketing, jon friesch, millennials, personalization, target audiences, targeting | Leave a comment

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Tag Archives: millennials

Personalization or generationalization

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